Management
Articles
Spelling is important! Get your peek, peaks and pique right
Spelling and grammar is important, especially if you want to establish a status of authority.
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Spring clean your systems and processes for a healthy FY20
This time of year always motivates us to do a little spring cleaning around the house to revitalise, organise and minimise, but there’s no reason this overhaul should be confined to our homes. If you’re anything like me and bring work home, then you will find by spring cleaning your commercial systems and processes, home life should become just that – more home, less work.
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The importance of time management
Time management is critical when being a team leader or being part of a team. Being able to manage your time is a significant skill because you may be dealing with a range of stakeholders such as clients, customers, suppliers or internal staff, and you need to be able to know when work deadlines are or when to be at the right place at the right time.
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The importance of a strong team culture when running an agency
When you grow a brand over ten years, from a sole trader setup to a team of 16 full time staff and contractors, it’s hard not to consider your business as your ‘baby’! The success of Elevate is in my hands, in my blood, and it’s there in my thoughts when I first wake up and when I last close my eyes.
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The ingredients for a successful agency
As a business owner, I am constantly seeking gems of wisdom to help me navigate the complexities of running an agency. One of the best gems of wisdom I’ve heard has come from Sir Richard Branson, who said, “if you look after your staff, they will look after your customers.” Ever since I on-boarded my first staff member in 2009, employee engagement has been a key driver of our success. Over the past eight years, I have recruited and worked alongside employees of all ages, backgrounds and personality types, and each with their own strengths and areas for improvement. Naturally, some staff have left over the years to pursue other ventures, but almost unheard of in this industry, is that my first time employee is still working with the company.
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Should projects look beyond the end goal and be part of a wider retainer?
A strategic PR and communication plan is an integral component for any business or organisation wanting to address a particular business goal or preparing to start a major project. Ahead of briefing a roster of PR agencies to help with creating a PR plan, it’s important to identify what problem you are trying to solve and if the solution requires a project based approach a retained fee?
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