Tag Search - 'Corporatecommunication'
What to budget for marketing and public relations in the new financial year forecast
Tuesday 23rd April 2019
#Marketing #PublicRelations #CorporateCommunication
Mel Deacon
Most companies and organisations already have an established marketing budget, but when this cost centre can incorporate a good 20 or 30 different marketing and public relations tactics, then it’s important to start allocating your funds accordingly so you maximise your spend and get the best ROI.
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Breaking-up with brands: keeping trust at the core of stakeholder relationships
Monday 8th April 2019
#CorporateCommunication
Joshua Stengert
Trust – difficult to gain, easily lost, and once gone almost (but not completely) impossible to salvage.
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How to choose the right charitable partnership for your brand
Wednesday 6th March 2019
#CSR #CorporateCommunications
Chloe Fitzgerald
Giving back to the community is becoming more and more the norm in business practice. In fact, many businesses have changed the way they think about their CSR activities and are renaming their charitable or for-good actions as “business responsibilities” rather than “corporate social responsibility”.
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